For July’s episode of the podcast I was super excited to chat with Keith Profeta.
Forever a music lover, Keith has held many positions throughout the music industry. The music business is as much a passion as the music itself.
Jumping in and out of bands starting at age 16, Keith never really found his true calling in front of the microphone. At that point he started managing a friend’s band, handling all the behind the scenes work in making the band a success.
Never being satisfied, Keith started a fanzine to find more great music and reviewed 100’s of band’s demos, offering them straightforward tips on how to get to the next level in their careers. A few bands really struck and he was signed on to be a promoter for them eventually turning it into a full-time booking agency in New York City.
To expand his knowledge Keith then attended the Berklee College of Music and earned a degree in Music Business. This led to a position at a music marketing firm in Manhattan to continue learning about the business side of music.
Today the dream continues at Indie Band Guru, staying busy in music and helping guide musicians to the promised land of a successful career in music.
Keith has found that the part that has most dreamers stuck is having an actual plan. We all try to do a million things at once and in the end do not do any one of them well. Taking the time to develop a plan and an order of work will produce much greater results in a much quicker time frame.
We focussed on discussing how to really build those all-important, door-opening relationships – and how to create a solid plan to keep motivated and focussed.
Keith is totally open to chatting with you further if you have any questions. Reach out to him at firstname.lastname@example.org, putting Daydream Believers in the subject line 💜
Here are the questions we addressed:
Ron: I always find it difficult to build a relationship with people like Keith. What can I do to keep in contact with, and learn to be useful to him?
Patrick: I tried hard at networking in IT but fail to make long term networking relationship. Any tips on harvesting meaningful networking relationships?
Matthew: What is Keith’s approach to planning for a goal? We have focussed on the 12 Week Year approach quite a bit in the group providing small milestones to keep motivated for larger goals. How would he keep his eyes on the prize to guarantee success?
If funds are low for employing a PR firm what steps can we take to help engage with new fans? Are we limiting our success with the go it alone approach? And when is the right time to engage with a professional PR Team?
Do you need an audience (other than licensing firms and music supervisors) if you are writing for sync?
Xabiso: I have just started promoting my own night club event. I would like to know if you have any advice when it comes to the business side of things. Simply put: how would I run it like a business? I know this could be very broad – a few pointers would be really helpful.
This will actually be the last episode of the Daydream Believers podcast. Moving forward, I’ll be teaming up with Xabiso and Matthew to create a brand new music podcast called Music Of The Spheres.
We’ll be showcasing electronic music artists and labels: interviewing guests, featuring guest mixes and also presenting you with our own tune selections from the artists and labels that are making our ears tingle.
We’re aiming to launch later this year – updates will be coming soon so stay tuned!
Thanks so much for listening!
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